The Project
A well-established Western Mass artist who relied on in-person sales needed to quickly pivot to online as the Coronavirus pandemic hit in 2019. I built a streamlined ecommerce website using WordPress & WooCommerce. Following the clients request to have the site reflect the experience of visiting her studio and workshop in-person, I content designed a studio tour page and constructed layouts that communicated a warm feeling of community and personal relationships.
Services
Web design, content design
The Strategy
Build a sense of place that reflects the customer’s longstanding affinity for in-person visits to the artist’s studio and workshop.
